In today's fiercely competitive business environment, brands are continually seeking innovative ways to gain an edge. Many traditional marketing strategies are reaching their limits, so we're seeing ...

TYSONS, Va.--(BUSINESS WIRE)--Cvent, an industry-leading meetings, events, and hospitality technology provider, shared a progress update six months into the launch of its revamped partnership program.

The agreement will invigorate one of the industry’s most durable alliances between Citrix, a business unit of Cloud Software Group, and Microsoft. Under the partnership, Citrix is the preferred ...